tag:blogger.com,1999:blog-6184432253330291013.post2185661260541313631..comments2023-10-31T03:12:53.947-07:00Comments on IPA Strategy Group: IPA Strategy Debate: Is Blogging Killing Planning?Unknownnoreply@blogger.comBlogger9125tag:blogger.com,1999:blog-6184432253330291013.post-3965837690154942882022-07-15T09:47:26.727-07:002022-07-15T09:47:26.727-07:00replica bags uk replica gucci d9a35e8y65 replica b...replica bags uk <a href="https://www.dolabuy.ru/gucci-c-157_168/" rel="nofollow"><strong>replica gucci</strong></a> d9a35e8y65 replica bags ru go to these guys i8r54f0j09 <a href="https://www.dolabuy.ru/louis-vuitton-c-157_158/" rel="nofollow"><strong>replica louis vuitton bags</strong></a> replica bags los angeles p9n48r7v20 replica bags near me <a href="https://www.dolabuy.ru/hermes-c-157_281/" rel="nofollow"><strong>hermes replica</strong></a> m3c27a9o31 replica ysl bags australia poonechttps://www.blogger.com/profile/05831055623846719848noreply@blogger.comtag:blogger.com,1999:blog-6184432253330291013.post-38844357147795232282007-10-25T23:07:00.000-07:002007-10-25T23:07:00.000-07:008fK2eP Hello! Great blog you have! My greetings!8fK2eP Hello! Great blog you have! My greetings!Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-6184432253330291013.post-62194641627614563982007-04-16T05:55:00.000-07:002007-04-16T05:55:00.000-07:00I'm a blogger who attended the debate and, for the...I'm a blogger who attended the debate and, for the record, Lowery's argument walked all over John Grant.<BR/><BR/>A little less time telling the audience that you went to Cambridge, had a science degree, had won an effectiveness award etc, and a little more time constructing a reasoned argument might have helped, Grant.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-6184432253330291013.post-77319955659075654882007-04-03T10:15:00.000-07:002007-04-03T10:15:00.000-07:00Blogging is interesting and it's obviously here to...Blogging is interesting and it's obviously here to stay - John L was always going to be up against it to win the argument. But much blogging is about ego and I do wonder if the planning propensity to blog is linked to a long standing sense of being under-exposed and under-appreciated. If suits get the PR and creatives get the prizes, maybe pontificating online is our last ditch attempt at getting noticed?Neil Goodladhttps://www.blogger.com/profile/00258296671426597414noreply@blogger.comtag:blogger.com,1999:blog-6184432253330291013.post-36223439657451727172007-04-02T01:41:00.000-07:002007-04-02T01:41:00.000-07:00I thought that the way the two speakers made their...I thought that the way the two speakers made their arguments was instructive. John L's was meticulously constructed, well thought through, precisely argued. John G's was unprepared, shoot from the hip stuff. Enough said.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-6184432253330291013.post-35423701380085148612007-03-31T13:32:00.000-07:002007-03-31T13:32:00.000-07:00World beating is spot on Rob,While the marketing b...World beating is spot on Rob,<BR/><BR/>While the marketing blogos are dominated by american offerings and US A-listers the plannersphere is dominated by Brits. Blogging is helping a renaissance in UK planning's influence worldwide. And hurrah for that.richard hhttps://www.blogger.com/profile/03201808446338652303noreply@blogger.comtag:blogger.com,1999:blog-6184432253330291013.post-19275612956615428752007-03-31T03:27:00.000-07:002007-03-31T03:27:00.000-07:00What struck me during the debate was that there wa...What struck me during the debate was that there was a clear need for some guidance on how blogging could/should be used as a 'complementary tool' but not just blogging, we should also include other collaborative tools such as wikis, you tube and whatever else as part of that discussion. There seemed a shift in mood amongst the audience, who must have felt chastened, following JL's well constrcuted argument built around the importance of data as a foundation for all planning. As someone who has worked in both traditional and digital sectors this is something I would agree with. Digital is so data rich that it is often surprising that it can be commomplace to witness so many thin, light-weight strategies. Richard Huntingdon and I discussed the need for a 'new way forward' that helps advise planners on how to use the best of old and new. An ideological aligmnet of two strong planning cultures brought togther or put another way East (digital) meets West (advertiisng). A workshop on this may be a popular outcome from what I thought was a thought provoking evening. Now let's see if we can create something positive and world beating from the UK planning community. Finally, it would be interesting to hear what you think about the idea of a workshop: good or bad?Robhttps://www.blogger.com/profile/13285298570639828005noreply@blogger.comtag:blogger.com,1999:blog-6184432253330291013.post-89480179257777696042007-03-30T10:58:00.000-07:002007-03-30T10:58:00.000-07:00Can I just underline the fact that JG lost 21% (an...Can I just underline the fact that JG lost 21% (and I know that's a projection) of his support during the course of the debate.<BR/><BR/>Yours, A Bitter Loser.John Lhttps://www.blogger.com/profile/01267409287398098258noreply@blogger.comtag:blogger.com,1999:blog-6184432253330291013.post-18136261314396089582007-03-30T09:03:00.000-07:002007-03-30T09:03:00.000-07:00Good debate, many thanks to all involved for a lov...Good debate, many thanks to all involved for a lovely evening even though I was hoping for a little more blood on the walls. In the pre match exchanges it looked like the big divide was shaping up to be around different definitions of planning; how important data, rigour and facts are versus inspiration and creative ideas from wherever. I expected a Planning 2.0 reworking of Stephen King’s old Grand Strategists versus Ad Tweakers spectrum. <BR/><BR/>I was surprised but pleased that both Johns seemed to agree on a definition of planning as rigorous analysis plus inspiration. John G who was billed as the champion of the ‘who needs boring old data?’ camp revealed that he’s been miscast in that role and has posted plenty of forensic analysis of Honda’s European sales figures.<BR/><BR/>If everyone’s broadly agreed that data is crucial then the question becomes; ‘so why isn’t there more rigorous planning analysis being discussed on the plannersphere?’ <BR/><BR/>I suspect the answer is twofold:<BR/><BR/>1. Client confidentiality. It’s clear in the original posts that John L is dying to dish the dirt on Dirt Is Good but he can’t reveal P&G’s proprietary data to do so. If planners posted stuff they were working on and clients got to hear about it then they’d probably be in all kinds of trouble. <BR/>Even discussing real time strategy without revealing any hard data can be extremely dangerous. There’s the cautionary tale of the planner who sent a breezy all agency memo inviting suggestions for a positioning for his mobile phone client and prizes for the best ideas. The memo was leaked to Campaign and the client got angry at being treated cavalierly. Meanwhile Charles Vallance and Rooney Carruthers saw the memo, developed a positioning, contacted the client, nicked the account and launched their agency on the back of this brand they called O2.<BR/><BR/>2. The second reason there isn’t more rigorous planning analysis of data on the plannersphere maybe stems from how most planners use the blogosphere. As good planners we should be looking at it from the users’ point of view. What’s the role of the medium? <BR/><BR/>Yes there is a gap in the market for a proper planning school of the web - perhaps it could be run as a shop window for fuller training courses by one of the main providers, APG or IPA.<BR/>But in the absence of any rigorous research let’s make a working assumption that for most planners most of the time the plannersphere is displacement activity isn’t it? You’re up to your ears in data, hit the wall, need a break for a bit of outside stimulation and that’s when you surf your favourite blogs, looking to be diverted by some cool stuff, big ideas, not more data. The plannersphere meets that need beautifully. I’m trying to remember what we did to distract ourselves before blogging. It seems to me that Blogging may or may not be killing Planning but it’s certainly killing Solitaire and Tetris.Anonymousnoreply@blogger.com